YOU DECIDE HOW TO CELEBRATE
Everyone can choose who they'd like to celebrate; there's no rule for how you should remember.
We know that those who have inspired us are never far from our minds, but this day is about coming together as a community—connecting with others and ensuring that the impact of those who paved the way before us continues to be felt.
We invite you to find your own way to honour and remember those who have made a difference in your life.
You might gather with friends and family over a favourite meal, share stories, or watch a special film. You could organise a football match, raise money for a meaningful cause, or simply take a quiet moment to reflect—perhaps by looking through old photos, walking in a place that feels special, lighting a candle, or playing a song that brings back memories.
However you choose to celebrate, you’ll be creating new moments that keep their legacy alive, adding light to a constellation of shared memories.
WHAT WILL YOU
DO THIS CELEBRATION DAY?
We can’t wait to see who you’re celebrating—and we’re excited to share what we’re working on for 2025 soon! In the meantime, if you're looking for inspiration, here are just a few examples of how brands, individuals, and organisations have chosen to mark the day in the past:
A LASTING LEGACY
In honour of Celebration Day, The King was presented with the first seedling grown from the felled Sycamore Gap tree by The National Trust.
A TOUCH OF ART
Renowned artist Rob Ryan created a stunning series of prints inspired by Celebration Day. In collaboration with Moonpig, these artworks were transformed into a limited-edition range of cards.
PLANTING TREES IN MEMORY
The National Trust marked Celebration Day by giving away 5,000 trees to The Times readers, in memory of their loved ones as a "living legacy.”
THE TASTE OF MEMORY
Award-winning chefs Aldo Zilli, Skye Gyngell and Richard Corrigan shared recipes that remind them of loved ones who have died, along with the stories behind them.
HISTORICAL REFLECTIONS
Tom Holland, host of the world’s most popular history podcast The Rest is History, wrote poignantly in The Times, celebrating England’s forgotten founding mother, Aethelflaed.
SCHOOL WRITING COMPETITION
The Day hosted its third annual schools competition celebrating historical heroes, judges including Olympic gold medalist Dame Katherine Grainger.
LOVE ISLAND STAR'S TOUCHING TRIBUTE
Love Island’s Shaughna Philips and her late dad shared a love of Arsenal. She bought a plaque at Emirates and plans to revisit every Celebration Day.
A UNIQUE OPPORTUNITY TO CONNECT
This Celebration Day, consider how your brand, organisation, or charity can use this meaningful occasion to connect with existing customers and members, while also engaging new ones. Whether through special offers, community events, or online campaigns, Celebration Day provides a powerful platform to deepen relationships and welcome new participants into your community.
We’d love to hear your plans and explore how we can help bring them to life. If you’re a brand, organisation or charity interested in partnering with us, click here to get in touch—we’re excited to see how we might support your ideas and activations.
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